Get Viral with Tell A Friend

The Internet takes this ancient form of “buzz” and promotion and amplifies it with a global network of people connected digitally. “Word of mouth” now has an Internet version called “word of mouse” (word of computer mouse). With greatly increased speeds, people refer things to their friends and families spreading the word through the Internet and to the far-reaching corners of the world.

Many smart marketers and publicity people have learned to harness the power of viral publicity with Internet “Refer-A-Friend” promotional techniques and tools.

Viral “Refer-A-Friend” techniques can be used to promote just about anything under the sun. For example, Audri Lanford conducted a giveaway contest at her new website where she gave away 4 Sony PS2’s before Christmas as a website promotion. According to Audri, she gave people who had entered the Giveaway the opportunity to get additional entries and additional chances to win by telling a few of their friends on the Thank You page…

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